Cobalt Turquoise is hands down one of the most underrated colors in the R&F color line. A semi-transparent gem of a blue that can conjure ideas of the sea - think Mediterranean - bluish and greenish, old and wise. So underappreciated, so misunderstood, it frequently finds itself on the dreaded ‘bottom seller list’ year after year. Oof. How’s that for transparent?

Pretty early on in the discussions of our new website we began throwing around ideas about how we might capture and convey color in a different, more unique way. But how? We knew we wanted to move beyond the dry technicality of the ‘color swatch’. The flat square most of us are accustomed to seeing online and in print may suggest color but hardly captures the true, studio experience of light landing on fresh paint.